Changes made to my music video

The changes I made to my music video involved adding a lot more face pace edited clips, my audience feedback told me that this was really successful and worked well with the genre of the track. I took on this advice as filmed a range of new shots to be added and edited. 

I made three main changes to my video that I gathered for my audience feedback, these were:

• Using more fast pace editing
• Adding more effects, edits and filters 
• Adding lip syncing 

This included one of my props, the clock; I filmed this lock over a 3 minute period to capture it moving from one time to another, I edited this so every time the beat changed I inserted a very quick flash of negative lighting to break up the clips, this also gave the effect of fast pace editing. 

I also played around with a range of shot edits, to create interesting effect on the scenes, for example on this shot I played one clip over another by dragging and dropping the the shot. This combination of shots worked well as it transformed two ordinary, plain clips in to something more interesting to watch.  

Another big change I made to my music video was including lip syncing, originally I didn't want to include lip syncing as it wasn't very typical of the house music genre. However after gathering audience feedback from my peers it was clear that they thought the video needed an element of this to make it feel more like a real music video, this was also a prime opportunity to showcase my editing skills. I used Liam, playing Alex fiction in my video, for the lip syncing as he appeared in the video once before already.